He
is passionate, hard working and knows the art of capturing beauty .After
starting his own venture for fashion photography he has a long way to go. Let’s
Talk Life with Pravin Patil, where he talks about his life and love for his
passion
- Kindly tell us something about yourself ?
I
started shooting professionally in the year 2001 and then took a long break due
to family business. Finally, rekindled my passion again by launching COCKTAIL
STYLE MANAGEMENT, fondly known as CSM (www.cocktailstylemanagement.com) in
April 2013.
- What are you currently doing professionally?
I
am a marketing consultant with a French MNC. On the personal front, I spearhead
COCKTAIL STYLE MANAGEMENT and support a couple of other brands under the parent
company HEDONIA IMAGE MANAGEMENT..
- What made you choose this career?
My
passion for images and to click/create something new everyday.
- What let to the birth of Cocktail Style Management? Talk about it?
CSM
emerged over a coffee discussion with my investor and strategic partner. We
sensed the need for a high quality fashion photography brand that could provide
one stop shop to industry aspirants as well as everyone involved in the fashion
fraternity. To know more, please visit.To know more about the company http://www.facebook.com/CocktailStyleManagement /
- Talk about your experience as a Fashion photographer?
It’s
been a roller coaster ride. I learned photography when there were no digital
cameras. Photography has changed over this time. We had limitations on the
number of clicks due to film rolls, nowadays there is more room for
experimentation and I love it. The technology compliment solidly in achieving
ta fab end result. Though I have learned
a lot myself over this period of time, everyday is a new day for me. It is more
of creativity that the technique.
- What is Fashion Photography for you?
Fashion
Photography for me is a combination of multiple things. One can’t shoot a
fashion subject unless every aspect of the shoot is in place. A Stylist, hair
stylist, make-up artist, image editors….they all compliment your work unlike
other genres like wildlife where the solo subject and the photographer who
deserve all the credit.Fashion Photography is not a Science it is an Art!
- Is it difficult to get into this field?
It
is not difficult to enter, but very difficult to sustain unless you are a
master of the technique and creative enough to produce something new every time
you shoot. With the digital era, it has become even more easy to enter.
- How can a fresher go about in this field?
A
training course from recognized institute would help. Try and learn the camera
than learning how to photograph.
Assisting a renown photographer may help you learn few things but eventually
it’s the practice that makes one pro.
- Apart from your job, what do you do in your past time?
I
am usually found sipping chai at local Irani joints. Otherwise, I listen to
music, engage socially with friends, refer fashion and travel magazines, or
just go for a drive.
- Did you do a particular course or take special training before venturing in this field?
Yes.
I learned my basics of photography (not fashion) at National Institute of
Photography. I spent lot of time experimenting with my camera to strengthen my
knowledge base.
- Advantages of choosing your career?
There
is creativity to the core. The shoot atmosphere is immensely positive and you
get a pleasure of doing something great, everyday. Plus whatever you click
stays with you for lifetime.
- Challenges that you faced during your journey? How did you overcome them?
It
was difficult to find the first few assignments. But later through the networks
I operate within, I seem to be doing fine.
- How many years does it take for one to be a professional Fashion Photographer?
In-depth
understanding of the camera, creativity and appropriate resources (hair/make-up
artist, stylist, etc…). Once you have all this in place, you are set to go.
- What was your 'Nothing is Impossible moment'?
Doing
a reccee of a bunglow for the shoot and few days later after reaching the
location for the actual shoot, I realized that the bunglow fell off since it
was dilapidated. We somehow managed shooting there with the broken walls and
other furniture.
- Lastly what advice would you give to the aspiring Fashion Photographers who want to make their mark in the field?
Learn
the camera in detail and only then start working in this field. Remember it is
important to be a Photographer first than shooting Fashion!
Stay Connected
- http://letstalklifenothingisimpossible.blogspot.in/
- https://www.facebook.com/pages/Lets-Talk-Life-Nothing-is-Impossible/892619790767694
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